Jun 06

SEO in A New World Ruled by Penguins and Pandas

By vishy | SEO

Today, I’m going to discuss various factors that you need to look at to ensure that you comply with the past, present and future Google Algorithm Updates – that seem to be getting rolled out with higher frequency. Understanding what Google wants currently will ensure that your site remains protected from the current updates and […]

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Jun 06

Negative SEO – A Myth or Reality?

By vishy | SEO

Before the Penguin update Google would handle links it considered to be webspam to pass down zero link juice value to the pages they linked to. This meant, you could go about in building a large amount of low quality links to your page for under $10 – with absolutely no risk. If it worked […]

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Jun 06

Has The Penguin Gone Crazy?

By vishy | SEO

Penguin 1.0 goes crazy leaving SEO forums in chaos. If you visited online marketing forums, right after Penguin 1.0 was released – you would have seen several threads that went into pages and pages of innocent people who got slapped by the crazy Penguin. You will see that the Penguin has hit countless of innocent […]

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Jun 06

It Don’t Matter if You’re Black or White

By vishy | SEO

The Penguin 1 and 2 updates have hit sites that have used black hat or white hat tactics. Many quality sites that have been playing it safe and by the Google rules have been caught in the crossfire. Some people say that all link building is essentially blackhat – because you are directly or indirectly […]

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Jun 05

Google Penguin Update – The Story So Far

By vishy | SEO

24th April 2012 has been marked as the day SEO changed forever. On this day, Google rolled out the initial version of its Penguin update in an attempt to rampage against so called “web spam”. Google primarily wanted to target pages that appeared high up in their SERPs that were building excessive backlinks in an […]

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